Justin Bieber Reaching Practically $200M Deal To Promote Music Catalog

Justin Bieber has his sights set on a music deal, one that might promote the rights to his complete catalog … and it is reportedly bought a price ticket near $200 million.

The massive-ticket transaction could be with Hipgnosis Songs Capital, in response to The Wall Road Journal … whose sources declare the sale may go down as the biggest music-rights acquisition within the firm’s historical past.

The attainable deal may cowl Justin’s complete catalog of recorded music, which incorporates 6 albums over the span of a decade to not point out a ton of singles and collabs over time.

Hipgnosis is not a stranger on the planet of acquisitions … as a result of the corporate reportedly purchased catalog rights to Justin Timberlake‘s catalog earlier this yr for $100M.

Consultants and buyers say placing cash down on youthful music comes with a better danger, whereas leaping on older hits is safer — particularly as recognition in decades-old songs grows over time.